Digital Marketing Articles

#HappyBirthday Pound Sign: Reasons the Humble Hashtag is Here to Stay

#HappyBirthday Pound Sign: Reasons the Humble Hashtag is Here to Stay

Posted by Jon Haslett on 10 October 2017 in Social Media

The use of hashtags on social media platforms make it seem like it has been around for ages. However, it only started in 2007, but then, it caught on almost overnight. Today, most brands, businesses, and individuals have embraced the hashtag and its many uses. People use hashtags on social media platforms like Twitter, Facebook, Pinterest and Google+ to reach out to thousands of people easily and quickly.…

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Understanding Marketing Budgets for Small Business

Understanding Marketing Budgets for Small Business

Posted by Hedley Swann on 04 October 2017 in Online Marketing , Small Business Strategy

Watch the video on YouTubeIt’s easy to look at a specific marketing activity, see the cost at the end of the quote, and say “That’s affordable, let’s do it.” But when you get to the next financial year and look at what you’re spending on advertising and marketing, you may think to yourself, “I’m spending a lot on that, where can I cut back?” The next thing you know, you’re taking a red pen to your…

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