Latest article How To Use the Buyer's Journey to Create Better Small Business Marketing (Infographic)

12 October 2018 | Lead Generation

Small businesses need to understand the stages of the buyer's journey so that they can provide the right information to prospective customers at the right time. When you understand your buyers, their pain points and process, you can adapt your marketing to engage them much earlier than your competition and increase your chances of making a sale.

How to Write Headlines That Don't Suck

28 Aug 2018 | Content Marketing

How to Write Headlines That Don't Suck

Headlines, titles and subtitles catch your reader's attention and help your content rank on Google. Your headlines are the face of your content, and they're what makes it sell. Whether it's on social media, email, or to search engines, having an attention-getting headline or title is critical. There are a few things you can do to make sure your headlines don't suck.

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