Through any time of global market uncertainty, the ability to adapt – how you work, what you focus on, and how you’re talking to your clients – will be crucial to how well your business will bounce back, survive and thrive.
No matter what type of product or service they are searching for, customers typically follow a similar pattern in their purchasing decision, called the buyer’s journey.
Your Google My Business (GMB) listing is an important marketing tool. Especially for local businesses. Now you can add a description of your business to your Google Business
Facebook remains among the most popular social media platforms. So, if you aren’t using it to promote your blog articles, you could be missing out on a serious
According to Mark Zuckerberg, the new Facebook algorithm now prioritises content from friends, families and groups. This is a complete about-face from the 2014 update that gave more
Driving new traffic to your site week after week with fresh content can be a challenge. You need original, quality content to engage your audience and to boost
To increase engagement, keep your small business top of mind for local customers, and build brand awareness on Facebook you need to post regularly and consistently. Here are
Headlines, titles and subtitles catch your reader’s attention and help your content rank on Google. Your headlines are the face of your content, and they’re what makes it
Have you ever wondered how to get your brand message across to your audience? Are you sick of testing numerous ads to find out what works best? Now
Facebook Live is rapidly becoming a “go-to” platform for local businesses. Audiences engage more with live video than they do with the pre-recorded kind. A Facebook Live Stream is ideal if you want to build brand awareness and have a direct conversation with your customers.
You probably know that getting inbound links (also called “backlinks”) is essential for your Local Business SEO strategy. They represent trust in your business and improve your rankings
For your blog to be effective, you need to write it well and offer your readers the information they need. But this isn’t enough on its own. If