Jon Haslett
Using custom segments to filter spam out of Google Analytics
Google Analytics has a spam problem If you obsess over Google Analytics data like I do, you might have noticed some strange referral sources appearing …
Scam Alert! Watch out for domain renewal letters and emails
It’s a sad and disturbing truth of the internet that scams are rife. Even more disturbing is the fact most scams are becoming sophisticated enough …
It’s never been easier. An online merchant service comparison
The ability to seamlessly and securely send payments online is one of the great innovations that the internet has offered the world. Online payments aren’t …
Five questions to ask yourself when planning a business website
(Updated February 18 2015.) Over the last few years I’ve noticed five things that are easy for business owners to overlook when planning their new …
Measuring website performance with Google Analytics
Google Analytics is a powerful tool for anonymously measuring website usage and learning about how customers are interacting with your website. It’s estimated that Google …
Your customers are talking about you online. Join the conversation
Over the last ten years social media websites and apps have become intrenched in our daily lives. Forget about your business for a moment, how …
An online marketing strategy needs clear goals
Website goals are the specific and measurable things that generate value for your business, and are the foundation of an effective digital marketing strategy. The …
Your site should be optimised for phones and tablets
This is the second article in my new series covering the top seven reasons to review and update you online marketing strategy in 2014. You …
Make it easier for your customers to find, and choose you
This is the first article in my new series covering the top seven reasons to review and update your online marketing strategy in 2014. I …