Your site should be optimised for phones and tablets
This is the second article in my new series covering the top seven reasons to review and update you online marketing strategy in 2014. You can view the
Marketing Blog
Make it easier for your customers to find, and choose you
This is the first article in my new series covering the top seven reasons to review and update your online marketing strategy in 2014. I remember the last
Advertising on Google Part 2: AdWords keyword research and the buying cycle
It’s time for part two of our video series on Google AdWords for small business. In this video, we go in depth on how understanding both our target
Advertising on Google Part 1: Understanding Google Adwords
Google AdWords, Google’s search advertising network, provides a timely and relevant advertising platform for small businesses. In part one, of this four part series, Understanding Google Adwords, we
Engagement is Facebook’s magic word
Did you know that Facebook has made some changes on how it chooses what content to deliver to Page fans? So, what does this mean for your social
Conversational Content: Creating Customers with Your Copy
Writing engaging and persuasive copy that gets your online audience to connect with your business is a task most small business people struggle with quite often. Perhaps you’ve
Promoting Your Local Business Website
“How do I get people to visit my website?” is a question on the minds of many Darwin small business owners who have a web presence. Having built
Things your web designer needs to know.
Having a professionally designed and developed website is a marketing investment being undertaken by more and more Darwin based businesses. For many business owners, this will be their
Email Newsletters
In the online world of search engine optimisation and social media, it’s very easy to think that all online advertising relies on organic, and passive, forms of marketing.
Your Call to Action
Most of us have been on a website, liked the content, and have been ready to make a purchasing decision only to be frustrated by the effort it
What is Responsive Web Design?
Have you ever visited a website using your smartphone and found yourself having to pinch and zoom around and scroll side to side to be able to read
Search Engine Optimisation for Your Local Business Website
As a small business owner, you probably have heard of Search Engine Optimsation (SEO). You can use it to improve your website’s rankings on major search engines like