Category: Marketing

Seeing Double on Twitter: What 280 Characters Mean for Marketers

Twitter has done something surprising. They started allowing users to send tweets with 280 characters. Aliza Rosen, the Twitter product manager and senior project engineer …

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Magic Pixel Dust for Possum: Boosting Google’s Local Search Results

Did you know that 87 percent of people who own smartphones will use their phone’s browser to search for a local service? Most phones feature …

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Google Search: A Smarter Feed That’s Easier to Follow

As the web has evolved, Google has continued to dominate the search field, with their most recent update being the addition of a news feed …

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Broadcasting Your Business: Free and Easy Live Video Tools Anyone Can Use

In the last decade, streaming has taken the internet by storm. For years, businesses have incorporatedYouTube into their marketing strategies. Today, many people are promoting …

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#HappyBirthday: Reasons the Humble Hashtag is Here to Stay

The use of hashtags on social media platforms make it seem like it has been around for ages. However, it only started in 2007, but …

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10 Free Google Tools for Better Business You Probably Don’t Know About

Google accounts forover 94 percent of web searches in Australia alone. In fact, more than 10 million Australians use their smartphones for search Google every …

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